I grew up just a few miles from the birthplace of pickleball. Back then it was a quirky backyard game played with plywood paddles. Fast forward to today, and I’m spending my weekends at Pickleball Kingdom. Somewhere between the third shot drops and the dink...
Meta offers one of the most robust 401(k) plans in the corporate world, yet many employees only use a fraction of its potential. The reason isn’t lack of discipline or awareness. It’s that the limited option lineup is designed for convenience, not optimization. Many participants...
Meta employees are often exceptional savers. Many max out their 401(k), own RSUs, and build meaningful investment portfolios over time. But one of the most common and costly mistakes happens quietly: assuming the 401(k) is automatically optimized just because contributions are maxed out. The issue...
Heading into 2026, the IRS has raised the ceiling on retirement contributions. For the passive investor, these are just numbers. But for anyone aiming to be more intentional with their savings, from pre retirees and tech professionals to business owners and diligent savers in any...
If your parent, grandparent, spouse, or someone close to you has just passed and you have received an inheritance, you may be navigating two incredibly difficult things at once: grief and sudden financial responsibility. And beyond the initial shock, many people feel uncertain about what...
As a business owner, you’ve taken the risk, put in the hours, and built something of real value. You’ve learned how to scale, delegate, and lead, but when it comes to your personal finances, you may still be working harder than you need to. If...
Your 401(k) is likely one of your largest and most consistent sources of retirement savings. For Meta employees, this account can be even more powerful when properly optimized. At Ceva Advisors, our team will manage your 401(k) through the BrokerageLink platform for free if we...
In volatile markets, the temptation to move to the sidelines is strong—but the cost of mistiming the market can be significant. We’re highlighting key research from BlackRock, J.P. Morgan Asset Management, and Fidelity that illustrates why long-term investing through market ups and downs is so...
Yesterday’s announcement from the White House marked a major escalation in global trade tensions. On what the administration is calling “Liberation Day,” President Trump introduced sweeping new tariffs on imports from key trading partners including China, the EU, Japan, India, and more — some as...
In the wake of a rocky equity market, our team wanted to take some time to discuss the recent volatility, its causes, and what investors should keep in mind as they navigate these uncertain conditions. Understanding Market Volatility Markets naturally go through cycles, and while...
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